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Viral offers a unique perspective on what the changes in media mean for the world of Christianity. It is one of the only resources I have seen that deals with digital media on a philosophical level while simultaneously viewing it through a... [Read on]
By now, in the year 2013, social media is ubiquitous. A pastor or church leader who does not have at least a Facebook or Twitter profile - let alone an Instagram feed, LinkedIn profile, or Tumblr account - is in the minority. But the more avenues... [Read on]
I have been chewing my way through this Leonard Sweet book. It has been a chore. And I wish I knew why. The book hits on the subject of generational shift. The previous generation that Sweet calls "Gutenbergers" and the contemporary... [Read on]
Through Viral, Leonard Sweet makes the case how social media and a relationship driven culture can lead to a gospel-centered revival. Sweet has spotted value in the relationship-centric tendency of our current culture which manifests itself... [Read on]
I have not had a very good time reading this book. It tends to drag on a little book, plus it didn't do much for my spiritual walk. I don't recommend this book. [Read on]
We live in a world where social networking and media rule our lives. Most people these days have a facebook account or twitter, or even both. As Christians it’s important that how we represent ourselves in the “social media” world, is equivalent... [Read on]
Viral: How Social Networking Is Poised to Ignite Revival was my first introduction to Dr. Leonard Sweet, and man was a I blown away! In this book, Sweet works on breaking down two main topics and explains their impact on culture, relationships... [Read on]
In Viral, Leonard Sweet takes the time to look at two prominent groups of individuals. He terms them Gutenbergers and Googlers and the difference between them is how they relate to one another. While Gutenbergers primarily work with... [Read on]
If the unit of the premodern world was the family, and the unit of the Gutenberg world was the individual, the unit of the TGIF world is the network. At its best, this means a rediscovery of our being-in-common, the sense of the village square or... [Read on]
I found this book to be difficult to wade through. I am certain it because as Sweet puts it,I am a "Gutenberger." The book did not measure up to what I had expected. I believe it was wordy and could have been more effective if he just gotten... [Read on]